Be Herd Communications
Be Herd Communications is a student PR group founded and ran by Marshall students for their 2017 Capstone project. Our mission is to raise enough money for the River Valley Child Development Services, a local charity organization, in order for them to continue their School Age Connection program. During this time, I served as Chair of Creative Team, overseeing the production of promotional materials for all fund-raising activities. There are three goals that our team try to achieve with our products: looks good, attract the public's attention while maintaining consistency.
We ended up successfully raised ~$8000 for the client, allowing them to continue their program for one more year.
Some promotional material I made during this time: